Next Unicorns List? Top 20 Indian Startups You Need to Watch in 2024

India’s dynamic startup ecosystem is seeing a fresh wave of innovative companies emerging, poised to reshape industries and captivate investors, jobseekers, and industry leaders alike. These startups are not just expanding rapidly—they’re trailblazers introducing transformative solutions across sectors such as electric vehicle (EV) infrastructure, financial wellness platforms, and more. TICE Research team brings you  This list of 20 top startups offers a glimpse into the future, spotlighting those that are redefining the way we live, work, and interact with technology.

What Sets These Startups Apart?

LinkedIn Talent Insights has picked these startups based on four key factors: employee growth, jobseeker interest, internal engagement, and their ability to attract top-tier talent. To qualify, the startups must be headquartered in India, privately held, independent, and no older than five years. The result is a list showcasing some of the most promising companies primed to dominate both Indian and global markets.

The Next Unicorns? Top 20 Indiain Hottest Startups

1. Zepto
   HQ: Mumbai | Founded: 2021 | Headcount: 2,613
   India’s first unicorn of 2023, Zepto revolutionises e-grocery with fast commerce in 10 cities, planning to expand further. With $665 million in funding and a $3.6 billion valuation, Zepto proves convenience in grocery shopping can scale.
2. Sprinto
   HQ: Bengaluru | Founded: 2019 | Headcount: 240
   Sprinto simplifies security compliance for SaaS companies, automating privacy laws to help firms grow without being bogged down by regulations.
3. Lucidity
   HQ: Bengaluru | Founded: 2021 | Headcount: 78
   Lucidity enables enterprises to seamlessly shift data to cloud-native storage, providing insights that optimise digital assets.
4. GrowthX
   HQ: Pune | Founded: 2021 | Headcount: 50
   GrowthX offers a professional network for product development, marketing, and business. With over 3,500 members, it delivers curated experiences and learning programs that drive results.
5. Jar
   HQ: Bengaluru | Founded: 2021 | Headcount: 316
   Jar encourages micro-savings, allowing users to invest in digital gold and providing instant loans, making saving a daily habit.
6. Wiingy
   HQ: Bengaluru | Founded: 2021 | Headcount: 55
   Wiingy connects learners with tutors in over 100 subjects, offering personalised, instructor-led courses to help students excel.
7. SourceBae
   HQ: Indore | Founded: 2019 | Headcount: 52
   SourceBae leverages AI to streamline the hiring of remote engineers, simplifying talent acquisition for tech companies.
8. BiofuelCircle
   HQ: Pune | Founded: 2020 | Headcount: 80
   BiofuelCircle is building a marketplace for biomass and biofuels, offering procurement and sales services to support sustainable energy solutions.
9. Supersourcing
   HQ: Indore | Founded: 2020 | Headcount: 126
   Supersourcing specialises in AI-driven recruitment, matching companies with software developers for both on-site and remote roles.
10. Battery Smart
    HQ: Gurugram | Founded: 2019 | Headcount: 426
    Battery Smart builds a network of battery-swapping stations for electric two- and three-wheelers, fostering EV adoption in 30 cities.
11. Scrut Automation
    HQ: Bengaluru | Founded: 2021 | Headcount: 159
    Scrut Automation helps companies scale securely by automating governance, risk, and compliance processes.
12. MindPeers
    HQ: New Delhi | Founded: 2020 | Headcount: 52
    MindPeers is revolutionising mental health care by providing personalised therapy and neuroscience games, making mental well-being engaging and accessible.
13. Oben Electric
    HQ: Bengaluru | Founded: 2020 | Headcount: 200
    Oben Electric is leading India’s EV revolution with its Oben Rorr motorcycle and plans to expand into 50 new showrooms by 2024.
14. Convin
    HQ: Bengaluru | Founded: 2019 | Headcount: 108
    Convin uses AI-powered conversation intelligence to enhance customer interactions, helping businesses improve their contact centre operations.
15. GIVA
    HQ: Bengaluru | Founded: 2019 | Headcount: 537
    GIVA redefines luxury jewellery for modern consumers with its D2C brand, expanding from silver to gold and lab-grown diamonds.
16. TravClan
    HQ: New Delhi | Founded: 2019 | Headcount: 225
    TravClan’s B2B platform empowers travel agents with tools to book services globally and access marketing solutions for their businesses.
17. Bijak
    HQ: Gurugram | Founded: 2019 | Headcount: 293
    Bijak is simplifying the agricultural commodities trading process, making procurement and logistics more accessible to farmers and traders.
18. GoKwik
    HQ: New Delhi | Founded: 2020 | Headcount: 350+
    GoKwik boosts e-commerce growth with fast checkout and omnichannel solutions, enhancing the shopping experience for customers.
19. Refyne India
    HQ: Bengaluru | Founded: 2021 | Headcount: 150
    Refyne India’s “Salary On-Demand” platform offers employees real-time access to their earned wages, promoting financial wellness.
20. Plum
    HQ: Bengaluru | Founded: 2019 | Headcount: 356
    Plum provides health and well-being benefits for employees, offering comprehensive insurance solutions that protect both employees and businesses.

These startups are not just growing—they are transforming entire industries, attracting top talent, and captivating investors. As they continue to evolve, they have the potential to not only dominate the Indian market but also make a significant global impact, reflecting the immense entrepreneurial spirit within India's startup ecosystem.

Disclaimer: The information provided is based on LinkedIn's methodology for identifying top startups, which considers factors like employment growth, engagement, job interest, and talent attraction. Data is sourced and normalised by LinkedIn Talent Insights, covering the period from July 1, 2023, to June 30, 2024. Eligibility criteria and exclusions are determined by LinkedIn's editorial team.