TICE Startup Funding News: NuvoRetail, a prominent player in the eCommerce marketing and analytics industry, has successfully raised $350,000 in new funding. This investment will play a crucial role in advancing their AI-ML driven platform, Enlytical.ai, and supporting the company's ambitious global expansion plans.
Empowering eCommerce Businesses
Vishal Sharma, Founder & CEO of NuvoRetail, expressed his enthusiasm about the company's future trajectory, stating, "Securing this funding marks a pivotal milestone for NuvoRetail. Our mission has always been to equip e-commerce businesses with cutting-edge tools and strategies. With this investment, we are poised to broaden our global presence, enhance our AI capabilities, and continue leading the way in e-commerce marketing innovation."
Enlytical.ai: Transforming E-commerce Analytics
Enlytical.ai stands at the forefront of e-commerce technology, offering a comprehensive AI-ML based reporting and ad automation platform. It provides brands with a unified dashboard to monitor and manage multiple e-commerce platforms across key performance indicators (KPIs) such as sales, marketing, portfolio management, content, supply chain management, pricing, and customer loyalty.
One of the platform's standout features is its AI-based media spend optimization engine, which uses advanced AI algorithms to analyze campaign performance and optimize media budget allocation. This technology ensures higher ROI by minimizing wasteful spending and maximizing audience engagement based on retail readiness signals.
Advanced Features for Competitive Edge
In addition to digital shelf measurement, Enlytical.ai offers advanced on-shelf analysis and competition benchmarking tools. These features enable businesses to track and analyze competitors' strategies, pricing, and product offerings in real-time, providing valuable insights for informed decision-making. By leveraging these insights, companies can increase their market share and maximize ROI.
Positioned for Global Leadership
With the newly secured capital, NuvoRetail is well-positioned to enhance its AI-driven capabilities, drive technological innovation, and strengthen its leadership in the e-commerce analytics market. The company's focus on empowering e-commerce businesses with innovative tools and strategies continues to pave the way for their growth and global expansion.
NuvoRetail's success in securing this funding highlights the growing recognition of the importance of AI and analytics in the rapidly evolving e-commerce landscape. As the company expands its global footprint, it remains committed to delivering value to its clients and staying at the cutting edge of e-commerce marketing innovation.
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